On average, Canadians spent $2,554 online in 2018, according to Statistics Canada. (Pixabay photo)

On average, each Canadian spent more than $2,500 online in 2018

Nearly 84 per cent of Canadians bought goods or services online in 2018: survey

With the end of Halloween signalling the unofficial start of the Christmas shopping season, new figures confirm the growing trend towards online shopping.

According to the Canadian Internet Use Survey, nearly 84 per cent of Canadian Internet users bought goods or services online in 2018, spending $57.4 billion, up from $18.9 billion in 2012. Canadians aged 25 to 44 are the most likely to shop online, with 94 per cent having done so. Canadians aged 65 and over are the least likely with 64 per cent having done so.

On average, each Canadian spent $2,554 online in 2018.

READ ALSO: Victoria ranks 20th among 25 Canadian cities for Internet experience

Among Canadians who do not shop online, 22 per cent worried about security or privacy concerns, 21 per cent had a lack of confidence, knowledge, skills or training on how to order online, and 21 per cent simply felt they need to see, hold or try the product before purchasing. Notably, the leading category of goods and services purchased online was clothing, jewellery or accessories, tactile items that generally require additional inspection. Almost six out of 10 online purchases (58 per cent) were in that category, followed by travel arrangements (50 per cent), tickets for entertainment events (46 per cent), video downloads and streaming subscriptions (35 per cent) and music downloads and streaming subscriptions (34 per cent).

More than half of all online shoppers (54 per cent) used their mobile phones to make purchases, and online payment services were the most popular mean of paying at 39 per cent, followed by electronic bank transfers at 22 per cent.

Almost one-quarter of Canadians (24 per cent) pay for ride-services to get around town and 17 per cent used accommodation services like Airbnb, when looking at peer-to-peer services.

Other sources offer a comparable picture. Admitad, an online marketing platform, said in a recent report that more than 72.6 per cent of the Canadian population made online purchases. The proportion of online purchases promises to exceed 75 per cent annually, according to the report.


Like us on Facebook and follow @wolfgang_depner

wolfgang.depner@peninsulanewsreview.com

Get local stories you won't find anywhere else right to your inbox.
Sign up here

Just Posted

Nelson skateboarders charged with assaulting Trail police officer

Incident happened at the skate park in Trail

Flooding: Why the RDCK ordered hundreds of properties evacuated

All evacuation orders have now been rescinded

City of Rossland introduces new fees for some permits and services

City adopted bylaw to introduce the fees on June 1

‘Not technically feasible’: Grand Forks volunteers stack sandbags to fill in damaged dike

Residents hoped governments would do emergency repairs, but learned Sunday that it was up to them

Boundary freshet 2020: At least 189 properties ordered to evacuate as of June 1

Real-time gauges on the West Kettle, Kettle and Granby rivers suggested Monday water near peak

B.C. records four new COVID-19 cases, Abbotsford hospital outbreak cleared

Four senior home outbreaks also declared over, eight still active

RCMP, coroner investigate murder-suicide on Salt Spring Island

Two dead, police say there is no risk to the public

About 30% of B.C. students return to schools as in-class teaching restarts amid pandemic

Education minister noted that in-class instruction remains optional

Trudeau avoids questions about anti-racism protesters dispersed for Trump photo-op

Prime minister says racism is an issue Canadians must tackle at home, too

B.C.’s Law Enforcement Torch Run for Special Olympics goes virtual

The annual event partnering RCMP with Special Olympians is dramatically altered by COVID-19

Bateman program encourages people to sketch outside, connect with nature

#MyNatureSketch initiative encourages Canadians to become ‘bright-eyed three year olds’

Be cautious expanding COVID-19 bubble, Dr. Bonnie Henry tells B.C.

Senior homes stay off-limits as schools, businesses reopen

Most Read